Brand Manifestos

Do I think brand manifestos need an immediate rebrand? Yes.*

Have I written many throughout the years? Also yes.
Here is their resting place.

*I mean, look at who’s putting out manifestos these days. Is that the company we want to keep?

Co-operators Rebrand
An internal manifesto video to rally Co-operators employees around the new brand identity and direction.

 

Proactiv Pitch
This manifesto video was part of the creative pitch that won HUGE Toronto the Proactiv business.

 

ATB Leap
A manifesto produced for a branding project with ATB Financial that never panned out.

 
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